Tuesday, July 13, 2010
Forget the Piping Plover... is there a NEW endangered species in the Hamptons??!
Let's face it... we live in a one horse town out here! One horse in the sense that it's a one industry town. An industry where you keep your friends close and your enemies closer! Well the publisher at Hamptons Cottage and Garden made a lot of friends last week and even more enemies. The reason, a full issue that consisted almost entirely of Corcoran ads. I've spoken with a couple brokers from all the companies and they've pretty much said the same thing, "who would advertise in HC&G now?!" Now if you look at the last issue and compare it to Jason Binn's Hamptons Magazine, the Corcoran stunt in my assesment was a last ditch effort at life support. Fourth of July through the end of the summer, most magazines are ripe with ads and articles perfect for your coffee table. If you take a look at the current issue which was post "C" issue, it was more of a leaflet than a magazine. HC&G used to be a great magazine and still is in some respects. I'm just wondering how they can stick around? By the way, I keep seeing new magazines tossed everywhere. ENOUGH! Between Dan's, Hamptons, HC&G and the papers, how much can you read on one weekend?! But of course you'll always have time for my blog! Hello? HellOOOOO!? Does anyone read this anyway???!